The Launch Plan
Everything you need to become your own boss. We establish your business from scratch so you can focus on your trade while the phone starts ringing. We handle the paperwork, the branding, the website, and the online presence so you can focus on doing what you do best.
Here Is Exactly What We Do For You
Going out on your own is the best decision you will ever make. There are a hundred things to figure out and most of them have nothing to do with your trade. The Launch Plan takes all the business setup and marketing off your plate so you can start taking jobs from day one.
✍ LLC Formation and Filing
What it is: We register your LLC with your state, file the paperwork, and get your EIN (Employer Identification Number). We also walk you hand in hand through opening your business bank account, choosing the right insurance for your trade, and understanding your licensing requirements. You handle those steps yourself, but with our guidance every step of the way, nothing feels complicated.
Why it matters: Operating without an LLC means your personal assets (your house, your truck, your savings) are at risk if anything goes wrong on a job. An LLC protects you legally and makes you look professional to customers.
What it takes to do yourself: Researching your state's requirements, filing articles of organization, choosing a registered agent, applying for an EIN, navigating state specific tax registrations. Most people spend 10 to 20 hours and still are not sure they did it right.
What we handle: Everything. You answer a few questions and we take care of the entire process.
🎨 Professional Logo and Brand Kit
What it is: A custom designed logo, color palette, fonts, and brand guidelines that make your business look like it has been operating for years. We also create versions for your truck, your uniform, your invoices, and your social media profiles.
Why it matters: Homeowners judge your business in 3 seconds based on how it looks. A professional brand builds instant trust and sets you apart from every other guy with a pickup truck and a phone number on Craigslist.
What it takes to do yourself: Hiring a freelance designer ($500 to $2,000), going through 5 to 10 rounds of revisions, figuring out file formats, making sure it works on everything from a business card to a truck wrap. Most tradespeople end up with a $20 Fiverr logo that looks like it.
What we handle: Professional brand identity designed specifically for home service businesses. Delivered in every format you will ever need.
💻 5 Page Custom Website
What it is: A fast, mobile optimized website built to turn visitors into phone calls. Includes a homepage, about page, services page, service area page, and contact page with a click to call button.
Why it matters: 97% of people search online before hiring a home service pro. If you do not have a website, or your website looks outdated, you are invisible to the majority of potential customers. Your website is your 24/7 salesperson.
What it takes to do yourself: Choosing a platform, buying a domain, learning web design, writing copy that converts, setting up hosting, making it mobile friendly, connecting forms, setting up analytics. Budget 40 to 80 hours and $1,000+ in tools if you are starting from scratch.
What we handle: Every detail. We write the copy, design the pages, optimize for mobile, and launch it on a fast hosting platform. You just approve the final version.
📍 Google Business Profile Setup
What it is: We claim, verify, and fully optimize your Google Business Profile so you show up in the Map Pack when homeowners search for your trade in your area.
Why it matters: The Google Map Pack (those three business listings at the top of local search results) gets 42% of all clicks. If you are not there, your competitors are getting those calls instead of you.
What it takes to do yourself: Claiming the profile, waiting for a verification postcard, fully filling out every section, choosing the right business categories, writing a compelling description, uploading photos, setting up messaging, and keeping it updated weekly. Most business owners set it up once and miss 80% of what makes it actually rank.
What we handle: Full setup and optimization using every strategy that moves the needle for local rankings.
🔎 Basic SEO Setup
What it is: We optimize your website so Google understands what you do, where you do it, and shows your site to people searching for those services. This includes title tags, meta descriptions, header structure, local keywords, and schema markup.
Why it matters: Without SEO, your website is a billboard in the desert. SEO is what makes your site appear in Google search results when someone types "plumber near me" or "best electrician in [your city]."
What it takes to do yourself: Learning keyword research, on page optimization, technical SEO, local SEO, schema markup, and search console setup. It is an entire profession with thousands of moving parts, and mistakes can actually hurt your rankings.
What we handle: All foundational SEO so your site starts with a solid base and begins climbing the rankings from day one.
⚙ Monthly Support and Hosting
What it is: We keep your website running, updated, secure, and backed up. Plus you get ongoing support for any changes, questions, or issues that come up.
Why it matters: A website is not a "set it and forget it" thing. Plugins need updates, security needs monitoring, content needs refreshing, and things break. Having a team behind you means you never have to worry about any of it.
What we handle: Hosting, SSL, backups, updates, security monitoring, and unlimited minor content changes. You focus on running your business.
Your First 30 Days
Week 1: Foundation
LLC filing, EIN setup, domain registration, plus hands on guidance through your bank account, insurance, and licensing. The legal and financial foundation of your business gets built.
Week 2: Brand + Design
Logo design, brand kit creation, and website design begins. We send you concepts and refine until you love it.
Week 3: Build + Optimize
Website goes live, Google Business Profile is fully optimized, all SEO foundations are in place.
Week 4: Launch
Everything is live, tested, and working. You are officially open for business online. We walk you through everything and answer all your questions.
What You Need From Your Side
We do the heavy lifting, but we will need a few things from you to make it happen:
- A few minutes to answer our setup questionnaire
- Your driver's license or ID (for LLC filing)
- Photos of your work (even phone photos are fine)
- About 30 minutes per week for check ins during the build
That is it. You keep doing jobs while we build the business around you.
Do It Yourself vs. ProToBoss Launch
Doing It Yourself
- Research LLC requirements for your state
- File paperwork, hope you did not miss anything
- Design your own logo (or pay $500+)
- Figure out website builders and hosting
- Write your own website copy
- Google "how to set up SEO"
- Spend 100+ hours over 2 to 3 months
- End up with something that "works but looks DIY"
ProToBoss Launch Plan
- LLC filed correctly the first time
- Professional brand that builds instant trust
- Custom website designed to convert visitors into calls
- Google Business Profile fully optimized
- SEO foundations in place from day one
- Done in 30 days, not 3 months
- You invest about 30 minutes per week
- You launch looking like a company that has been in business for years
What Happens After You Launch?
Once your business is established and customers start calling, you are going to want to keep that momentum going. Our Growth and Scale plans are designed to take your business to the next level with more leads, more visibility, and a packed schedule.
And when your business outgrows just marketing, we help with that too. CRM systems, dispatch software, office operations, and everything else you need as you scale. Ask one of our team members about growth services anytime.
Ready to Launch Your Business?
Fill out a quick application and we will schedule your free strategy call within 24 hours. We will walk you through every step and answer every question before you commit to anything.
Start Your Application →